Seeing that there is no subforum for suggestions for the website,I figured this is the most related one.
So,my idea is to have a website-integrated shop (doesn't have to look the same as in-game). We already can buy coins on the website and we also have the number of coins,that we have, in the referral page too. Why not have an option to spend those coins without having to start the client?
I came up with the idea, while browsing the site,looking at different pages and the updated Heroes page,which also shows the avatars for the heroes now.